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Kirk Herbstreit

$12 Million
Sports Broadcaster, College Football Analyst

Quick Facts

Full Name Kirk Edward Herbstreit
Net Worth $12 Million
Profession Sports Broadcaster, College Football Analyst
Date of Birth August 19, 1969
Nationality American
Height 6'3" (1.93 m)
Spouse/Partner Alison Butler (m. 1998)
Children Jake Herbstreit, Tye Herbstreit, Zak Herbstreit, Chase Herbstreit

Biography

Kirk Herbstreit has an estimated net worth of $12 million, built over nearly three decades as college football’s most recognized television analyst. The Centerville, Ohio native joined ESPN in 1995 after a four-year career as quarterback for the Ohio State Buckeyes and has since become the face of College GameDay and one of the highest-paid broadcasters in sports media. Since 2022, he has simultaneously held analyst roles at both ESPN/ABC and Amazon Prime Video’s Thursday Night Football, earning a combined salary estimated at approximately $18 million per year.

Updated March 2026: According to Front Office Sports, Herbstreit’s contracts with both ESPN and Amazon expire after the 2026–27 football season. His dual role — covering college football on Saturdays for ESPN and NFL games on Thursdays for Amazon — has made him arguably the busiest play-by-play analyst in the sport. The Wall Street Journal reported his Amazon deal, signed in 2022, was a five-year agreement, and his ESPN extension was finalized simultaneously.

Early Life and Education

Kirk Edward Herbstreit was born on August 19, 1969, in Centerville, Ohio, a suburb of Dayton. Football was in his blood from the start: his father, Jim Herbstreit, was co-captain of the 1960 Ohio State Buckeyes and later an assistant coach under Woody Hayes. Kirk grew up immersed in Buckeye tradition and attended Centerville High School, where he became the starting quarterback as a junior in 1986, standing 6-foot-3 and 187 pounds. He was a standout recruit and became the first player to commit to Ohio State under newly hired head coach John Cooper in 1988.

Herbstreit enrolled at Ohio State University in 1989, lettering four times as a quarterback for the Buckeyes through the 1992 season. As a senior, he was named co-captain (alongside linebacker Steve Tovar), team MVP, and most motivational player after passing for 1,904 yards that season — a campaign that included four 200-plus yard passing games. In the rivalry game against Michigan that year, he set an Ohio State record with 28 completions and 271 passing yards in a 13–13 tie, a record that stood until 2006. By joining his father as co-captain, the two became only the second father-son duo in Ohio State history to hold the honor. Herbstreit graduated in 1993 with a degree in business administration from The Ohio State University.

Broadcasting Career

Herbstreit joined ESPN in September 1995 as a college football sideline analyst, transitioning directly from his playing career into the broadcast booth. In August 1996, he joined College GameDay Built by The Home Depot as its lead analyst — a role he has held for nearly three decades. According to the ESPN Press Room, he is a five-time Sports Emmy Award winner as Best Analyst (Outstanding Studio Analyst in 2010, 2011, and 2019; Outstanding Event Analyst in 2018 and 2020) and the most decorated on-air commentator in ESPN history, with 11 total GameDay Emmy nominations and 19 overall nominations across categories.

From 1999 to 2006, Herbstreit served as the analyst for ESPN’s Thursday night college football series. Since 2006, he has served as ESPN and ABC’s lead college football game analyst, calling games on ABC Saturday Night Football alongside Chris Fowler and sideline reporter Holly Rowe. He has called every College Football Playoff National Championship Game since the CFP’s inception in 2014 with Fowler, and has called 16 Rose Bowl Games — more than any other analyst in history. In recognition of this distinction, the Rose Bowl Stadium’s broadcast booth was dedicated to the Herbstreit family and he was inducted into the Rose Bowl Hall of Fame in 2023.

On March 23, 2022, Herbstreit was announced as the color commentator for Amazon Prime Video’s Thursday Night Football, teaming with veteran play-by-play voice Al Michaels for the NFL’s first exclusive streaming broadcast package. That same day, he signed a concurrent extension with ESPN. In the 2022 season alone, Herbstreit called 33 games (college and NFL combined) and worked 16 College GameDay productions across 36 cities — a workload unmatched by any analyst in sports broadcasting. College GameDay set viewership records in both 2024 and 2025. As of January 2026, Front Office Sports confirmed both contracts expire after the 2026–27 football season, making Herbstreit one of the most coveted free agents in sports media.

How Kirk Herbstreit Built His $12 Million Fortune

Herbstreit’s wealth comes entirely from his sports media career, built steadily over nearly 30 years at ESPN and supplemented significantly by his Amazon deal since 2022. Key income streams include:

  • ESPN/ABC salary (~$6 million/year): Herbstreit’s base contract with ESPN, which covers College GameDay, ABC Saturday Night Football, and the College Football Playoff, pays approximately $6 million annually, according to The Daily Express and reporting by New York Post columnist Andrew Marchand.
  • Amazon Prime Video TNF (~$10–12 million/year): His five-year deal with Amazon, signed in 2022, was reported by Sporting News and Andrew Marchand of the New York Post to pay “more than $10 million per year,” putting his combined annual earnings in the neighborhood of $18 million.
  • EA Sports College Football: Herbstreit has provided the commentary voice for EA Sports’ College Football video game series — including the franchise’s 2024 return after an 11-year hiatus — generating ongoing licensing and appearance fees.
  • Column and digital media: During his ESPN tenure, Herbstreit wrote a weekly column for The Sporting News and has contributed extensively to ESPN.com and ESPN The Magazine, adding to his media footprint beyond television.
  • NFL Draft and CFP rankings coverage: Herbstreit is a recurring contributor to ESPN and ABC’s annual NFL Draft broadcast and the weekly College Football Playoff rankings show, expanding his air time and contractual value beyond game broadcasts.

Personal Life

Herbstreit met his future wife, Alison Butler, during his time at Ohio State University, where she cheered as a Buckeyes cheerleader while he played quarterback. The couple married on June 13, 1998, and have been together for more than 27 years. They have four sons: twins Jake and Tye (born June 18, 2000), Zak (born December 9, 2002), and Chase (born 2006). All four sons played college football — Jake walked on at Clemson before transferring to Ohio State, Tye also walked on at Clemson, Zak walked on at Ohio State and was part of the Buckeyes’ 2025 College Football Playoff National Championship-winning squad, and Chase committed to the University of Michigan as a quarterback. In January 2025, Kirk publicly revealed during an appearance on Pat McAfee’s ESPN show that Alison had been diagnosed with breast cancer in 2024.

The Herbstreits relocated from Columbus, Ohio to Nashville, Tennessee in 2011. Their home is situated in Franklin, Tennessee, approximately 40 minutes south of Nashville, and is estimated to be worth $6.1 million, according to property reports. The family also shares their home with golden retrievers; their beloved dog Ben — who traveled with Kirk to broadcast locations as an emotional support animal and even received a condolences letter from President Joe Biden upon his death from leukemia in November 2024 — became a cult figure among college football fans. Ben’s brother, Peter, has since taken on the travel companion role.

Related sports media analysts on CelebrityFlex include Cris Collinsworth, Al Michaels, and Pat McAfee.

Frequently Asked Questions

What is Kirk Herbstreit’s net worth?

Kirk Herbstreit’s net worth is estimated at approximately $12 million. His wealth is derived from nearly three decades of sports broadcasting, anchored by his long-running role on ESPN’s College GameDay and, since 2022, his dual contract covering both ESPN’s college football coverage and Amazon Prime Video’s Thursday Night Football. His combined annual salary from both deals is estimated at approximately $18 million per year, according to reporting by Andrew Marchand of the New York Post and The Athletic.

Who is Kirk Herbstreit’s wife?

Kirk Herbstreit’s wife is Alison Butler Herbstreit. The couple met at Ohio State University, where Kirk played quarterback and Alison was a Buckeyes cheerleader. They married on June 13, 1998, and have been together for more than 27 years. In January 2025, Kirk revealed that Alison had been diagnosed with breast cancer in 2024, sharing the news publicly for the first time during an emotional appearance on Pat McAfee’s ESPN program.

How old is Kirk Herbstreit?

Kirk Herbstreit was born on August 19, 1969, in Centerville, Ohio. He is currently 56 years old. Centerville is a suburb of Dayton, Ohio, and Herbstreit grew up steeped in Ohio State football tradition — his father, Jim Herbstreit, was a co-captain of the 1960 Buckeyes and an assistant coach under Woody Hayes.

How tall is Kirk Herbstreit?

Kirk Herbstreit stands 6 feet 3 inches tall (approximately 1.93 m). The Dayton Daily News documented his height as 6’3″ during his high school playing career at Centerville, where he was the starting quarterback. His athletic frame — standard for a collegiate quarterback — has contributed to his authoritative on-screen presence as a broadcaster.

What is Kirk Herbstreit’s salary from ESPN and Amazon?

Kirk Herbstreit earns approximately $6 million per year from his ESPN contract, which covers College GameDay, ABC Saturday Night Football, and College Football Playoff broadcasts. His Amazon Prime Video Thursday Night Football deal, a five-year agreement signed in March 2022 and confirmed by the Wall Street Journal, adds an estimated $10–12 million annually, bringing his combined total to approximately $18 million per year — figures reported by Andrew Marchand of the New York Post and cited by Sporting News. Both contracts are set to expire after the 2026–27 football season, per Front Office Sports.

Where does Kirk Herbstreit live?

Kirk Herbstreit lives in Franklin, Tennessee, a city located approximately 40 minutes south of Nashville. He and his family relocated from Columbus, Ohio to the Nashville area in 2011. Their Franklin estate is estimated to be worth $6.1 million. Herbstreit cited years of backlash from Ohio State fans as part of his motivation for the move, which he discussed with the Columbus Dispatch at the time of the relocation.

Does Kirk Herbstreit have kids?

Kirk Herbstreit has four sons with his wife Alison Butler. The couple’s eldest children are twins Jake and Tye Herbstreit, born June 18, 2000. Zak Herbstreit was born on December 9, 2002, and youngest son Chase Herbstreit was born in 2006. All four sons have played college football: Jake and Zak followed their father to Ohio State (Zak was part of the Buckeyes’ 2025 CFP National Championship team), Tye walked on at Clemson, and Chase committed to the University of Michigan as a quarterback — following in his father’s footsteps in the most dramatic fashion possible by choosing the Buckeyes’ fiercest rival.