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Kendra Scott has a net worth of $900 million, making her one of the wealthiest self-made women in American business. Born Kendra Baumgartner in Kenosha, Wisconsin, she founded Kendra Scott LLC in 2002 with $500 in startup capital and built it into a jewelry and lifestyle empire with more than 150 retail stores, over $500 million in annual revenue, and a valuation exceeding $1 billion.
Updated March 2026: According to Forbes, Kendra Scott’s net worth stands at $900 million, reflecting her majority stake in Kendra Scott LLC and sustained double-digit revenue growth. Forbes includes her on its America’s Richest Self-Made Women list, up from the $500 million valuation attributed during the 2016 Berkshire Partners deal.
Kendra Scott was born on March 27, 1974, in Kenosha, Wisconsin, to a family of farmers and factory workers. She moved to Houston, Texas at age 16 and graduated from Klein High School. She enrolled at Texas A&M University but left after one year — at age 19 — to care for her stepfather, who had been diagnosed with brain cancer. That period reshaped her outlook on entrepreneurship and family. She eventually settled in Austin, Texas, which would become the headquarters for her future company.
Scott’s first business venture was a hat company called The Hat Box, which she launched in 2000 out of a spare bedroom in Austin. The venture ultimately failed, but the experience taught her the fundamentals of retail, supplier relationships, and product-market fit. She applied those lessons directly to jewelry two years later.
In 2002, three months after the birth of her first son Cade, Kendra Scott launched her jewelry line with $500 in personal savings. Operating from her spare bedroom, she sold handcrafted pieces door-to-door to Austin boutiques. The brand gained traction quickly: she designed jewelry for an Oscar de la Renta fashion show in 2005, which generated national press attention and accelerated wholesale demand.
The pivotal innovation came in 2010 when Scott opened her first flagship retail store in Austin and introduced the Color Bar — an in-store customization experience allowing customers to design jewelry using interchangeable stones and settings. The concept drove a dramatic revenue surge: the company grew from $1.7 million in revenue in 2010 to $24 million by 2013, according to People.
By 2016, the company had reached a valuation above $1 billion when private equity firm Berkshire Partners acquired a minority stake. Scott retained majority ownership. That same year, she was named Ernst & Young’s National Entrepreneur of the Year. In 2024, 65 Equity Partners made a minority investment that again implied a valuation exceeding $1 billion, per Fortune.
In January 2026, the company appointed Chris Blakeslee as CEO, a move that signaled Scott’s transition toward a more executive chairman-style role. The brand also launched Yellow Rose in 2025, a lifestyle brand extension covering home goods and fragrance. Kendra Scott LLC had grown to more than 150 stores by early 2026, with plans for 25 additional locations opened during 2025 alone.
Scott’s wealth is almost entirely derived from her majority equity stake in Kendra Scott LLC. The company generates more than $500 million in annual revenue across jewelry, accessories, and home goods. Here is a breakdown of the key value drivers:
Kendra Scott resides on a Lake Austin estate in Austin, Texas, a property featured in Architectural Digest. She has three sons: Cade (born 2001) from her first marriage, Beck (born 2004), and Grey (born 2013).
In July 2025, Scott announced her engagement to country music singer Zac Brown, known as the frontman of the Zac Brown Band. The couple have stated they plan a small summer 2026 wedding that will include both their families — Scott’s three sons and Brown’s five children. Brown does not currently have a profile on CelebrityFlex.
Scott is an active philanthropist through the Kendra Scott Foundation, which she founded to support education, pediatric health, and women’s leadership. The Foundation has granted more than $70 million since its inception. She was also named a 2026 CNBC Changemaker for her brand expansion and philanthropic record, per CNBC.
Kendra Scott’s net worth is $900 million as of March 2026, according to Forbes. Her wealth is derived primarily from her majority stake in Kendra Scott LLC, which generates over $500 million in annual revenue and has been independently valued above $1 billion on multiple occasions.
Scott founded Kendra Scott LLC in 2002 with $500 in personal savings, three months after the birth of her first son. She began by selling pieces door-to-door to Austin boutiques from a spare bedroom. The company’s breakthrough came with the 2010 opening of her first retail store and the introduction of the Color Bar customization concept, which drove revenue growth from $1.7 million to $24 million within three years.
Kendra Scott is engaged to country singer Zac Brown, frontman of the Zac Brown Band. The couple announced their engagement in July 2025 and have discussed plans for a summer 2026 wedding. Scott has three sons from prior relationships; Brown has five children. They will be blending their families.